Web Marketing Manager Resume

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[Country] [City] [State/Province] [Zip Code]

Contact Number: (012)-345-6789

Email Address: [[email protected]]

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Career Objective:

Performance-oriented digital marketing professional with over 4+ years of experience in the field and ability to pay attention to details. Expertise in managing multiple online social media channels and marketing strategies to generate website traffic and create new leads for revenue growth.

Summary of Skills:

  • Sound knowledge of Google Adwords, MSN Adcenter campaigns, and Yahoo Search Marketing

  • Good understanding of technical aspects like caching, redirecting, and SSL response for the purpose of maintaining ranking and quality for sites

  • Expertise in on-page optimization using the best SEO practices and different white hat techniques

  • Ability to demonstrate expertise in digital marketing, producing web content, SEO and web analytics

  • Strong marketing background with in-depth information about strategies used to articulate data in precise manner

  • Proficiency in designing flash interfaces for client websites and ability to work on various multiple affiliate networks

  • Immense ability to develop HTML, CSS prototypes, and decide architecture for dynamic websites

  • Exceptional organizational and communication skills

Work Experience:

Senior Web Marketing Manager

GEZ Digital Marketing Corporation, Tucson, Arizona

March 2017 – Present

  • Initiating and implementing SEO/SCM and CMS platform strategies for clients to increase their customer base

  • Conducting weekly meetings to review analytics reports, and introducing agile development strategies for fast results

  • Coordinating with subordinates and team leaders of various departments to ensure effective implementation of the proposed marketing plans

  • Ensuring delivery of online campaigns as per deadline and working with functionality team to get appropriate growth

  • Introducing new SEO/SCM initiatives ,and extending working hours to handle dynamic CMS platform troubleshooting issues

  • Achieving global roll out for corporate websites and increasing web marketing sales revenue by 1.2M$ for last financial year

  • Implementing branding campaigns and directing team to keep social media accounts updated

Web Marketing Manager

GEZ Digital Marketing Corporation, Tucson, Arizona

December 2015 – February 2017

  • Developed project goals and forecasts reports for deciding budget for various marketing plans and gave quality services to clients

  • Coordinated withe different teams for effective implementation and execution of marketing strategies

  • Managed and reviewed all aspects of online and offline marketing techniques

  • Used analytic tools to leverage the effect of marketing campaigns, and measured their impact after assessing monthly reports and ROI

  • Evaluated market trends and directed team to adjust strategies to meet the changing needs

  • Oversaw and supervised the efforts of creative team specifically related to video, animation, and online content for social media pages

  • Collaborated with external vendors relevant to PR firm, marketing team, and development team that supported digital marketing operations

Web Marketing Analyst

Thompson Marketing Agency, Tucson, AZ

October 2013 – November 2015

  • Researched and monitored the best marketing practices in the industry, and used the latest technologies and tools to manage branding for clients

  • Maintained websites for 100 + new clients by preparing landing pages to ensure optimal customer experience for the interface

  • Analyzed clients’ demands and confirmed expectations via mail, call or personal discussions in the meeting room as required

  • Collaborated with development team to create flash related websites

  • Administered various ongoing online marketing campaigns and made necessary modifications on the basis of outcomes

  • Guided team regarding different search engine optimization activities to get client websites in top ranking

  • Assisted sales management team to create effective promotional campaigns, and increased company revenue by 20%

Education:

  • Bachelor’s Degree in Marketing

    University of Arizona, Tucson, AZ

    2013

Certification:

  • Digital Marketing Certification, 2014

    Google Analytics Certification , 2014

Reference:

On request.