Radio Copywriter Resume


Career Summary:

Highly-enthusiastic, creative and competent Radio Copywriter with over 6+ years of experience in writing unique content for different brands. Capable of understanding client needs and creating stories for promotional campaigns. Adept in supervising team members, and communicating brand’s message to the target audience for deriving sales.

Summary of Skills:

  • Sound knowledge of writing radio copy content for different products, including electronics, food, clothing as well as coaching centers

  • In-depth information about creating short advertorial audio clips for travel agencies, entertainment events, and festive season competition

  • Capable of understanding and ability to deliver clients’ last-minute requests for radio advertisements

  • Ability to work with the production team for overseeing arrangements, recording, and devising strategies for the distribution of ad campaigns through radio programs

  • Strong grasp over English language along with familiarity with the local lingo for writing copy stories

  • Flexible, creative, and innovative thinker with the ability to produce unique content

  • Team player with strong organizational and communication skills

Work Experience:

Radio Copywriter – WQXR FM

San Jose, CA 95113

April 2016 – Present

  • Writing copies for multiple clients, including insurance agent policies, jewelry, real estate villas, packaged food products as per client demands

  • Working with the team to write catchy content for the competitions, games and events organized by the channel during festive season, weekends or holidays

  • Including last-minute requests of clients in copy-writing

  • Writing radio ad scripts for travel/tour agencies, and electronic manufacturing services,

  • Working closely with clients and crafting original stories to ensure the brand’s message reaches to the customers

  • Supervising a team of 10 copywriters and helping them understand clients’ demands, and produce effective advertising campaigns

  • Creating advertorial content for a range of categories and submitting projects within deadline to establish long-lasting relationships with the client

Junior Radio Copywriter

KQED FM, San Jose, CA

December 2014 – March 2016

  • Worked with the team to develop radio commercials for over 20+ brands of different niches

  • Coordinated with other copywriters to write unique and catchy advertisements for multiple clients, including online coaching classes, jewelry shops, designer boutiques etc.

  • Wrote short advertising scripts using combination of local lingo and acceptable slang to attract the listener’s attention

  • Developed excellent tactical campaigns, and created brand awareness thereby increasing sales for clients

  • Maintained recording equipment, and assisted the team in improvising impact of the artists’ voice for advertisements

  • Collaborated with the sales team to pitch for new clients and attended prospective client meetings to help them understand the power of radio medium for advertising to reach target customers

Internship:

Assistant Copywriter

Pandora Media Incorporation, San Jose, CA

August 2013 – November 2014

  • Attended training workshops to understand techniques to write, edit or proofread copy by gaining expertise in all forms of copy-writing

  • Worked for various projects, including long-form storytelling, compelling shorter form of advertising and informative writing for websites

  • Performed extensive research to get knowledge of the products and services associated with specific brands to write tag-lines for influencing customers

  • Created and delivered engaging content for clients related to both print and electronic media

  • Provided written copy and assisted the team by giving creative ideas for marketing and advertising campaigns

  • Research and analyzed customers’ purchasing behavior, and developing effective ad campaigns

  • Reviewed, proofread and edited product description copies for grammar, spelling or style, and ensured adherence to client demands

Education:

  • Bachelor’s Degree in Journalism

    San Jose State University, San Jose, CA

    2012

Certification:

  • Diploma in Copy Writing

    The American Writers and Authors Institute (AWAI), 2013

    2013

Reference:

On request.