[First Name] [Last Name]
Contact Address: [street]
[Country] [City] [State/Province] [Zip Code]
Contact Number: (012)-345-6789
Email Address: [[email protected]]
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Career Objective:
To secure the position of a competitive analyst in a well-established organization and utilize my research and analytical skills to help the organization excel in competitive environment.
Summary of Skills:
- Strong knowledge of finance, economics, and marketing
- Thorough understanding of sales and marketing principles, approaches and ethics
- Independent, self-motivated and goal-oriented individual
- Expert in establishing effective communication between the clients, consumers and the organization
- Capable of performing quality work under time constraints
Work Experience:
Competitive Analyst
Nestle Confectioneries, Philadelphia, PA
October 2013 – Present
- Planning strategies and improving the goodwill of the company among consumers
- Guiding the organization on ways to meet the challenges of the rising competitive levels in the market
- Conducting market research and listing out names of competing firms and products
- Preparing analysis report by drawing comparisons between competing products on basis of features, advantages, unique qualities, price, preferences, etc.
- Keeping the organization updated about the novel methods and tools of promotional activities
Competitive Analyst
Emerald Foods, Inc., Philadelphia, PA
July 2012 – September 2013
- Supervised and improved efficiencies of the marketing departments and eliminated its shortcomings
- Assisted in product research and development activities of the organization to make the product more appealing to customers and improve its demand in the market
- Computed the share of the organization in the total market for the product
- Prepared strategies to improve the competitive standing of the organization
- Prepared effective physical distribution system for transporting products form the manufacturers to consumers
- Coordinated with the marketing department to ensure the product receives attention and interest from the consumers
Education:
- Bachelor’s Degree in Marketing
Novel University, Philadelphia, PA
2011
Reference:
On request.